Introduction

Originally from Maryland in the United States, Meghan is an American-Irish marketing and production professional with over fifteen years of diverse international project and campaign experience. She is currently the Marketing & Brand Manager for the Specialty Coffee Association.

Meghan is primarily based in Dublin, Ireland, but regularly travels internationally. She is authorized to work with no restrictions in the European Union, United Kingdom, and United States. Meghan is fond of cinema, comedy, music, photography, architecture, design, gardening, and long walks with her dog. She is highly motivated by food, new experiences, and new knowledge.

Skills & Expertise

Marketing, Advertising & Media

Content & Channel Strategy / Digital Display / Paid Social / Paid Search & Platform / Website Management / UI/UX Design / Media Strategy & Execution / SEO / Platform Integration / Digital & Email Newsletters / Agency Collaboration & Management

Brand

Messaging & Narrative Development / Design, Creative, & Culture Strategy / Production Management / Talent & Vendor Commissioning / Market & Competitor Analysis

Data & Analytics

Audience ID, Analytics, & Management / KPI Goal-Setting & Monitoring / Web & Social Analytics / Data Analysis / Forecasting

Writing

Research / Editorial / Copywriting / Legal Research & Writing / Reporting / Briefing / Editing / Proofreading

Project Management & Production

Contracting & Negotiation / Visual Concept Development / Storyboarding / On-Site Shoot Production / Stakeholder Consultation & Approval Management / Project Planning & Communication / Team Management / Budgeting & Accounts

Public Relations

Press Messaging Strategy / Press Release Draft & Dispatch / Crisis Communications / Influencer Strategy & Management / Media Trade Negotiation / Publicist Consultation

Digital

Digital Strategy / Website & Content Design / Digital Integration & Automation / Audience Segmentation & Targeting

Social Media

Content Creation / Planning, Scheduling & Dispatch / Platform Management / Customer Service / Content & Channel Strategy

Experience

Expand for more information including projects, campaigns, and productions. In addition to the positions listed below, Meghan is an experienced freelance consultant and producer and has over a decade of experience in coffee, retail, hospitality, and customer service.

  • 2021 - Present

    Marketing & Brand Manager for global events, research, outreach, and community. See more at my portfolio site here: meghanelwardduffy.com/specialty-coffee-association

  • 2018 - 2020

    Director of Marketing and Communications for all Gate Theatre productions, co-productions, ancillary events, and theatre programs. Learn more on meghanelwardduffy.com/gate-theatre

  • 2016 - 2018

    See more on meghanelwardduffy.com/imma

  • 2016 - 2018

    See more on meghanelwardduffy.com/roads-group

  • 2014 - 2016

    Luxury Irish craft and international design retailer featuring products made and designed by Ireland's most skilled craftspeople and the world's most lauded designers, suppliers, and producers.

    Learn more on meghanelwardduffy.com/makers-and-brothers

  • Droga5 / Accenture Song Ireland (formerly ROTHCO) is a full-service advertising agency based in Dublin.

    2012 - 2014

    Accounts include Heineken Ireland, Allied Irish Banks, Tiger Beer (Global), Currys PC World, and others.

    See more on meghanelwardduffy.com/rothco

  • 2010 - 2011

    Assistant photographer at over 80 events in the Baltimore-Washington Metropolitan area.

  • 2010

    ushmm.org

Education

The University of Maryland

Bachelor of Arts - History
Awarded May, 2011

The Honorable Society of King’s Inns

Diploma in Legal Studies
Awarded July, 2022

Editor, King’s Inns Law Review - Volume X